The organizers are hoping that such a meeting, in the magnificent setting of the CCBPP, surrounded by beautiful mountains and delightful scenery, will encourage relaxed exchange between researchers and professionals from different traditions and of differing levels of experience, and for this to produce new visions and problems to be investigated, and the inspiration to create content. They also hope to create a permanent meeting point for media entertainment researchers that sets a first class international standard.

The organizers also hope to help generate aesthetic, philosophical, sociological and political discourse on the good for cultural progress signified by the different forms of emotional experience obtained during media entertainment processes. In this sense, the ultimate aim of E=E is to generate knowledge that arouses positive, free and responsible attitudes to the use, and experience, of emotions in relation to the consumption of audiovisual entertainment.

Similarly, the organizers of E=E seek to promote the creation, at the CCBPP, of a high level academic space where professionals and researchers can exchange and experience in situ the emotions produced through exposure to products that can generate emotion in order to entertain.

Finally, the organizers aim to investigate new forms of interactive entertainment and the emotional experiences they generate, and we therefore invite any developments to be exhibited or presented.

The best selected full papers from Entertainment=Emotion (International workshop) will be considered to be published in a *special issue of the International Journal of Arts and Technology (IJART)*, the leading journal in the area (http://www.inderscience.com/browse/index.php?journalCODE=ijart).

A limited number of people can attend the workshop, so we advise you to send in your application as early as possible.

The CCBPP is managed by Physics Professors José Ignacio Latorre (UB) and Manuel Asorey (UZAR) and is supported by the Spanish Ministry for Education and Science, the Benasque Town Council, the Government of Aragon, the University of Zaragoza and the BBV. The CCBPP is a centre of renowned international prestige and is used to hold high level scientific meetings and, as well as hosting this meeting, seeks to stimulate the production of significant advances both in the study of science as in the professional creation of content, associated to the experience of emotions in media entertainment.