Un appel à articles pour la revue de l'IDATE Communications et Stratégies, coordonnée Par Edward Castronova et Laurent Michaud
All platforms combined, the video game software market in the world's top three markets (Japan, USA and Europe) could represent close to 30 billion EUR by 2012. It is a market that is evolving constantly, through new media, mobile phones and the web, while home and handheld console sales are also enjoying double-digit growth. This tremendous success, which now puts the video game market ahead of cinema and close on the heels of the music industry, can be attributed to its rising popularity across the board – from hardcore gamers to occasional players. The growing base of residential internet users and the popularity of online gaming on both the PC and home consoles are helping to spur this growth, while the mobile internet is looming as the next frontier for the European industry to conquer. Video games encompass both a technological and an artistic component, indissociable and intertwined, which make for their uniqueness and their appeal as sources of entertainment, information and even training.